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Inspiration and Perspective
for New Opportunities
From the digital world to AI, from business development to performance, we share current topics, our experience and our ideas.
Artificial Intelligence
AI Can Produce Anything. But Can It Replace Reality?
Etsy's new restrictions on AI-generated images may signal an important turning point in digital commerce. Product photos once retouched to look flawless are giving way to…
Artificial Intelligence
Decisions can’t be delegated to AI. But gathering the information they need can
Making decisions is often the most exhausting work in business, because every decision carries responsibility. So as AI spreads, a natural wish emerges: if only AI…
Artificial Intelligence
Why “I use AI” is not a skill, but “I know what to ask AI” is
We now often see phrases like “proficient in AI tools” on résumés, in job postings and on LinkedIn profiles. But that phrase means less and less,…
Artificial Intelligence
The efficiency trap: producing faster with AI is not the same as producing better
Faster writing, faster code, faster reports, faster decisions. But speed alone cannot be a goal, because accelerating in the wrong direction can do more damage than moving slowly in the right one. This is exactly where the efficiency trap begins: producing fast and producing right are not the same thing.